Exploring the Impact of Industry 4.0 on Logistics Management: Achieving Sustainable Competitiveness in the Contemporary Business Landscape

Authors

  • Masruroh Masruroh
  • Laksmi Sito Dwi Irvianti
  • Tinjung Desy Nursanti Bina Nusantara University
  • Adynda Nurrahma
  • Mustikayani Mustikayani
  • Afreilya Yulnizar

DOI:

https://doi.org/10.35384/jime.v17i1.623

Keywords:

Organizational Culture, Knowledge Sharing, Organizational Innovation, Competitive Advantage.

Abstract

The purpose of this study is to determine the fundamental factors that contribute to PT. X's competitive advantage. Utilizing Multi-ple Linear Regression Analysis, the data collected from 135 indi-viduals who participated in the survey at PT. X revealed significant conclusions. According to the findings of the study, the culture of an organization demonstrated a positive and considerable influence on the competitive advantage of the organization. Knowledge Shar-ing, on the other hand, was shown to be an essential contributor, demonstrating a positive and significant influence on Competitive Advantage at PT. X. Furthermore, the research revealed that Or-ganizational Innovation is still another crucial component, demon-strating that it has a positive and significant impact on Competitive Advantage. It is important to note that when taken into account as a whole, the three factors of Organizational Culture, Knowledge Sharing, and Organizational Innovation all showed a positive and significant impact on Competitive Advantage at PT. X. PT. X's competitive advantage can be improved through the synergistic in-fluence of culture, information exchange, and innovation, as high-lighted by these studies, which shed light on the subtle interplay of organizational factors.

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Published

2024-12-30
Abstract Views: 10 | File Downloads: 6